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What does 2025 look like?

We’re at that time of the year when everyone’s caught betwixt and between.


Half of my mind’s focused on what I’ve got left to deliver on and achieve this year, while the other half’s looking ahead to what 2025 has in store…


All while Mariah Carey is getting ready for her annual rise up the charts and I’m doing my best to resist tucking into mince pies already. 


We’re all in that planning phase and whether you’re thinking about marketing, budgets, and what you want to achieve or looking at things more broadly, it’s worth taking a moment to consider what that means.


If you’ve got a particular date, event, or project you want to take to the next level, it might be worth thinking about how to make it even better.


Maybe you achieved everything you wanted this year, maybe you could improve here or there, or maybe you’re determined to break through the glass ceiling in 2025. 


Whatever it is, video might be the answer.


I’ve been having a look at trends for next year as part of my own planning and one thing that is certain is that video consumption on the internet is only going one way…


And it’s already 80% of ALL online traffic and videos are shared 1200% more times than link and text combined.


Plus, 96% of people have watched videos to find out the information they need to make a purchase.


Which means that video is a must for all businesses if they want to compete in that marketplace.


But we’re not talking video for video’s sake here – I mean strategic, well-thought-out video that delivers a message and points potential customers in a specific direction.


So, what does 2025 have in store for you and are you ready to take the bull by the horns?



Speak soon,

Ben (The Video Guy)


 
 
 

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