You’re never too old for an advent calendar

Don’t ever let anyone tell you that you’re too old for anything.

I had a funny look from my mum the other day when I returned from the shop clutching my advent calendar – and I wasn’t quite sure why. 

It turns out she thought I’d grown out of advent calendars, which I was unaware had an upper age limit until that moment.

We’re not talking anything grandiose here, just a simple Maltesers advent calendar this year around.

And in all honesty, it’s my main way of knowing what the date is at any point in December, so it’s a practical purchase if anything. 

I’ve also learned my lesson the hard way that once you get into the back end of November, procuring advent calendars becomes Mission Impossible, hence me making sure I’d got mine in plenty of time.

Speaking of which, December’s here in just a few days and it’ll be Christmas before we know it (I know, sorry for the reminder!).

Which also means that 2025 is much closer than we all think.

It’s probably been on the agenda for a while in one way or another, whether you’ve been talking budgets, marketing, planning the work schedule or anything else. 

Which is why I wanted to just quickly say that if you’ve got a particular project, event or date that you’re planning in for next year, it might be worth thinking about how video could take it to the next level.

I mentioned it a couple of weeks ago, but video is dominating the content market right now and that’s translating into purchase decisions for consumers today.

That trend is expected to continue AND ramp up in 2025, so good quality video content that builds the story of your brand can make a real impact.

Time to embrace video for you and your business next year?

Speak soon,

Ben (The Video Guy)